Wednesday, 18 September 2013

Media coursework

Opening paragraph
Does rock genre present stereotypical forms within my texts of Iron maidens “The number of the beast” and Area 11s “All the lights in the sky” album
The two rock bands cd covers I will be analyzing are Iron maiden's The number of the beast [1] album and the band Area 11 with their All the lights in the sky [2] album I will effectively show how each of their genres is represented, this is shown in different ways and these ways differ from each other’s style and meaning behind the artwork covers and the songs titles. To prove my points in the analyze of both of the texts I’m going to use documentaries a related one I am going to apply is metal evolution new wave of British heavy metal documentary, I will also use web addresses linking to articles of interest taking in other peoples views about the albums and further research into other bands like Led zeppelin or Pink Floyd which prove that rock has had a certain set of conditions which should be presented. There are also books I’m going to reference material from I’m going to use the books of “Rock music culture, a esthetics and sociology”. Lastly I going to use and apply the two videos featuring iron maidens “run to the hills” song and area 11s “shi no barado” song to further prove my points.The theory’s I’m going to apply to my work are the ones like the genre and uses and gratifications theories, I will also apply a couple of theorists to back up my argument these will be the following Steve Neale, Jonathan Culler, David Buckingham, David Bordwell, John Corner and Deborah Knight.

Rock genres normally present stereotypical forms over the century however some genres don't follow this patten and change into a hybrid of two genres for example rock and metal.
Repetition has been a key aspect in rock bands this is used to create separate genres, repetition is presented in all covers of the cd covers, song lists and videos. They represent their own individual genre with a varity of connotations and convections to present them, such as historic events on the artwork for example the rock band Led zeppelin[3] or bold iconic images such as in the band Pink Floyd[4] with their albums like "dark side of the moon".With my two texts i can apply older generations of rock band to prove that there genres give certain connotations and show repetition.The bands i'm going to refer to in the analyse is ACDC and there "highway to hell"[9] album this is the same genre as my text of iron maiden "The number of the beast".For area 11s "all the lights in the sky"[2] i'm going to related  the older band of Muse with there album of "origin of symmetry"[10]





In both my texts of Iron maidens album The number of the beast [1] and area 11s album All the lights in the sky [2] they each have their own song lists this indicates aspects of their genre by the choice of words used 
and the meanings behind the names.


Looking at Area 11 it has a song list involving the song names such as “shi no barado” and “euphemia” these are all presented like this to show its genre of gaijin rock being in a foreign language or with  references to Japanese animes. For example the song “shi no barado” actually means ballad of death in English and “euphemia” talks about a princess called euphemia in the anime Code geass.
When observing what each of the songs means it talks about iconic events occurring in series of different animes this again is relating to the genre of gaijin presenting Japanese culture in this form. For example in “euphemia” the lyrics tell of the event in the anime series when a massacre was ordered by a princess called euphemia. The connotations of electronic rock aren’t really applied within the songs meaning or names 
however it is shown in other aspects like videos and album covers.[5]
Viewing Irons maiden they have a song list which includes names like “invaders” and “run to the hills” these express the genre of hard rock of the assumptions that they will be very loud, heavy and fast because they include words involved with action. For example the songs like “the prisoner” and “invaders” these convey what the meaning inside of the songs will be and by doing so it shows them as hard rock to the audience.

Each of the songs in the list mean something that refers to the genre of hard rock with iron maiden they tend to have meanings that are historic events or religious issues with powerful lyrics to express it.
For example in the song “run to the hills” it talks about the British coming across the sea and running them out of their homes then switches to the naive Indians side of the story as they try to fight back against the    British but cannot reclaim their homes and lives.[6]









Throughout rock bands of the century repetition is used to form separate genres, this covers all of the cd covers, song lists and videos. They represent their own individual genre with different connotations and convections to present them, such as historic events on the artwork for example the rock band Led zeppelin[3] or bold iconic images such as in the band Pink Floyd[4] with their albums like "dark side of the moon"



edit opening paragraph state aims docs,books,links,info-- history should be included later in the paragraphs



metal evolution new wave of british heavy metal documentary
http://www.youtube.com/watch?v=r9oI24MwXIU

next paragraph on theorists

include references in the paragraph by  quotes 
    
Biblography
1   Iron maidens number of the beast album
2   Area 11 all the lights in the sky album
3   http://en.wikipedia.org/wiki/Led Zeppelin (album) 
4   http://en.wikipedia.org/wiki/The_Dark_Side_of_the_Moon
6   http://italiabella18.wordpress.com/2009/03/12/song-analysis-iron-maiden/  
7 iron maidens video of run to the hills
8 area 11 video of shi no barado
9
10http://en.wikipedia.org/wiki/Origin_of_Symmetry

Theorists! http://www.slideshare.net/andywallis/genre-theory-13056308
through repetition certain aspects are related to its genre and carried out as connotations Both
1. Jonathan Culler (1978) – generic conventions exist to establish a contract between creator and reader so as to make certain expectations operative, allowing compliance and deviation from the accepted modes of intelligibility. Acts of communication are rendered intelligible only within the context of a shared conventional framework of expression. Ryall (1998) sees this framework provided by the generic system; therefore, genre becomes a cognitive repository of images, sounds, stories, characters, and expectations
genre is always changing it is not stable Area 11
David Buckingham argues that 'genre is not... simply "given" by the culture: rather, it is in a constant process of negotiation and change' (Buckingham 1993).
any themes can appear in any genre because of them having set of standard rules Both
4. David Bordwell notes, 'any theme may appear in any genre' (Bordwell 1989) ‘One could... argue that no set of necessary and sufficient conditions can mark off genres from other sorts of groupings in ways that all experts or ordinary film-goers would find acceptable'
pleasures are gained by difference and repetition Area 11
hybrid genre link = http://www.slideshare.net/HeworthMedia/genre-theory-6920670
7. Steve Neale argues that pleasure is derived from 'repetition and difference' (Neale 1980); there would be no pleasure without difference. We may derive pleasure from observing how the conventions of the genre are manipulated (Abercrombie 1996). We may also enjoy the stretching of a genre in new directions and the consequent shifting of our expectations. Other pleasures can be derived from sharing our experience of a genre with others within an 'interpretive community' which can be characterized by its familiarity with certain genres (Daniel Chandler).
Auidences expects certain roles to gain pleasure Both
6. 'Uses and gratifications‘ research has identified many potential pleasures of genre, including the following: One pleasure may simply be the recognition of the features of a particular genre because of our familiarity with it. Recognition of what is likely to be important (and what is not), derived from our knowledge of the genre, is necessary in order to follow a plot. Genres may offer various emotional pleasures such as empathy and escapism - a feature which some theoretical commentaries seem to lose sight of. Aristotle, of course, acknowledged the special emotional responses which were linked to different genres. Deborah Knight notes that 'satisfaction is guaranteed with genre; the deferral of the inevitable provides the additional pleasure of prolonged anticipation' (Knight 1994). Genre and Audience
Expectations from the audience identifies the genre/connotations that must be shown to prove this Both
John Corner: Genre is a principal factor in the directing of audience choice and ofaudience expectations... and in the organising of the subsets of culturalcompetences and dispositions appropriate for watching, listening to and readingdifferent kinds of thing (Corner 1991)
New genre is created by old genres
Tzvetan Todorov: A new genre is always the transformation of one or several oldgenres. (cited in Swales 1990)

Research articles and books of interest!



Helpful weblinks
area 11 review on album
iron maiden review on album

muse album origin of symmetry links to area 11s style
http://en.wikipedia.org/wiki/Origin_of_Symmetry
acdc high way to hell album relates to irons maidens style
http://en.wikipedia.org/wiki/Highway_to_Hell

Rock bands in the past book
http://books.google.co.uk/books?id=MIAM1P3UogUC&printsec=frontcover&dq=Rock+Music&hl=en&sa=X&ei=SUlmUtKOB-qw7AaH3oDICQ&ved=0CDMQ6AEwAA#v=onepage&q=Rock%20Music&f=false






Notes History reference to rock bands led zepplin and Pink floyd
Refences -http://en.wikipedia.org/wiki/Led_Zeppelin_(album)
                 http://en.wikipedia.org/wiki/The_Dark_Side_of_the_Moon
led zeppelin did an album cover with a black and white image of the burning Hindenburg airship crashing. The image refers to the origin of the band's name itself as well and referring to the historic event it shows aspects of their genre by the audience seeing catastrophes and the zeppelin blowing up these are commonly related to hard rock or heavy metal. In other rock bands album covers there is bold iconic images such as in the band Pink floyd they have used a triangular prism dispersing light into all the colours of the rainbow this relates to the songs in the album of the “Dark side of the moon” for reasons such as all of the songs from “Breathe” to “Brain damage” show stages in the human life cycle and the problems and issues which occur throughout it, the style of the artwork indicates a hint to the audience of the genre which is progressive rock.
Info for analyse
The first text i'm going to look at is “The number of the beast “album by Iron maiden, the artwork here is represented as to show the idea of hell from an inspiration of a 1960's comic book. This was of a villain dangling someone on some strings like a puppet ,it is as replicated in the artwork as it of Eddie controlling Satan like a puppet, while Satan is also controlling a smaller Eddie. Also this design highlights some meaning of evil in a chain of Eddie and Satan controlling each other, the concept is relative to its genre being hard rock as they tend to show images similar to this.

Reference to iron maidens genre
Referring this to previous hard rock genre bands ACDC "highway to hell" we observe the artwork for instance to see similarities. This is because throughout time this genre has developed into a certain set of rules to appeal to its audiences .A good example of this is in the cover artwork, the band member Angus young is presented as a evil devil like figure shown by the connotation of him having a demonic tail,2 horns on his head, even his natural expression is appearing evil .When relating this to the artwork from Iron maidens album "The number of the beast" they both contain the connotations of devil or Satan in a form whether it may be a drawing or one of the members designed to be a devil.
 Info for analyse
When looking at the Area 11 “All the lights in the sky” artwork, this was designed based on a popular anime called 'Tengen toppa gurren lagann'. This is noticeable at the start of the opening song where the scene is very familiar to the album artwork .It is presented to the audience and from this they get the meanings that all of their songs are about different anime's. In the art work it shows a girl Japanese styled facing towards the sky into space from the planet. The character and the place she is standing upon is darken this may be a technique to make it stand out above all the colours on the artwork.
Some connotations that prove its genres being a hybrid is the fact it is futurist, set in space and the colours are very vivid this hints the genre of electronic rock .Lastly the connotations to hint it being gaijin rock are the focus that the artwork is set in a scene from a anime which is part of Japanese culture, also the character on the front is a Japanese styled anime character again referring to Japanese culture.

Reference to area 11s genre
Comparing Area 11 with previous electronic rock bands such as Muse "origin of symmetry" album the artwork included has a specific style and connotations like other genres, it has developed with its own rules which the audiences expect to see.
Within the artwork it shows a mysterious world with vibrant yellow skies, a white surface with strange shapes all the same dotted around the place. Also it adds a theme of being out of this world and unusual.Muse being a electronic rock genre band tends to use futurist iconic objects that relate to important scientific discovery's and theories. Linking this to Area 11's album artwork of "All the lights in the sky" they are very vibrant, futurist, also they give an appeal to their audience by leaving a area of mystery and showing that they are electronic by being in the future.
Being a hybrid Area 11 also has the genre of being gaijin rock.However Area 11 is the first band in the UK to present such a genre, but the connotations of what it is like are the aspects such as, for example judging the song list all of the songs are related in some way to Japanese cultural anime series or manga editions.






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