Monday, 30 September 2013

Niche - Breaking bad

When watching a clip of Breaking bad there is various indications that tell the audience that it is a niche audience group. To begin with the show is set on a separate channel called "amc"this channel is shown not in the middle of the day or on a popular famous channel like mainstream series are on. Breaking bad starts between 2pm -10pm  on not such a well known channel this is because this is when the niche audiences like ages 25+ people will find them they must have certain interests in a action genre series to find them as they are rarely advertised on mainstream channels and times.
Looking at the social economic model most audiences will come under B which is your teachers and fairy paid professionals to C2 containing skilled blue collar workers, electricians and plumbers this is for reasons such as the  terminology used is to a fairy good standard and it applies to professions such as teachers because the main character in breaking bad is a teacher struggling in life.
Applying the uses and gratifications theory to the series of Breaking bad there is some factors that make up their own audience.To start of with personal identification can be linked in the form of the audience might of had a situation where they started to do bad things because they was desperate however it was for good reasons overall showing them there is someone else out there who have had problems like them.
Breaking bad does provide some information to audiences this may be in the form of their hobbies if they enjoy and have a interest in realistic action films involving drug dealing then they may be interested to watch this.Niche texts are focused to certain topics of interest this is why not much of a variety of information is presented to them only information based on a topic.
The text Breaking bad does apply for entertainment purposes audiences can watch this to relax,escaping from real life problems or filling time within there day if they enjoy this niche text.
Social integration can be included as a reason to watch Breaking bad audiences may watch it to gain insight into circumstances of other characters in the series and how they struggle through situations faced with them this makes the audience feel social empathy toward them which makes them enjoy it.


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