Audience Homework

1A. The main targeted audience of mad men is 40 – 50 years old these are generally in the social economic grouping of C1 – A.

1B. Man men can be identified to appeal to that specific audience in a way as the older generations will have a feeling of nostalgia because the mise-en scene is clearly representing the 1960s set in New York.

1C. The nostalgia feeling set by the mise-en scene connotations gives pleasure to the audience because they may reminisce how things used to be in the past when they were children or they may just enjoy this period in time which appeals to them for information, entertainment reasons.

1D. There is a narrative sequence where nostalgia is present this is where the business in mad men go the Jaguar car conference we notice the old fashioned cars, streets, clothing styles that people had back in the day the mise-en scene shows a lot of this, also the only time diegetic music is playing is in this narrative sequence it is of a stereotypical jazzy feeling which is related to the 1960s music.

2. Lost does target a passive audience because it is done by a well-known company for its passive audience releases of media texts so it has audience which is mainly passive, Lost is also shown on at time when the majority of its passive audience would watch it meaning it wouldn’t be on too late or too early in the morning.

3. Lost is encoded in many ways to give pleasure to the audience it includes a lot of action already in every episode to keep the audience interested and on edge, it also includes a lot of well know actors which may interest a wide audience range as well as providing a lot of diegetic sound and effects to make the drama scenes more effective and aesthetically appealing and even the ending and opening sequence is produced to leave suspense in the air.

4. Lost would have to use less diegetic sound, less action all the time in the episodes also the use of more encrypted symbols may change the audience such as adding symbols instead of explaining or showing what is happening at this point in time. Lastly the use of less famous or famous actors appealing to the niche audience of mad man would help too.

5. Peaky blinders has been encrypted to provide pleasure to both active and passive audiences because it keeps a balance by using some effects and diegetic sounds when the action is occurring attracting the passive audience but also using more symbols and less diegetic sound attracting the active audience.

6.The statement “lost is encoded to be inclusive” shows that the producers made the show to be targeted to a passive audience and also an active audience to gain a wide range of viewers.
7.The use of a score is important to the passive audience because they judge if a film or series is decent enough to be watched. For example a series with a high rating is very popular and has probably gained awards for its appeal meaning it is more worth a watch than a series that has much lower rating because this may not have any awards or any famous actors in it meaning it is likely to not appeal as much as it should have.

How has your chosen media text attracted its audience Peaky blinders

The text of Peaky blinders is a crime drama which is set in the town of Birmingham in the era of 1919 its setting appeals to most audiences who like a retro feel to there programmes they enjoy.Peaky blinders is a programme which is shown on BBC 2 this is important to be mentioned because BBC 2 is renowned for showing programmes which target art,culture,drama and some comedy to entertain its viewers. BBC 2 also shows a lot of high brow texts and because of this it gains a reputation from the audience meaning over time audience will watch BBC 2 to watch texts like peaky blinders that are high brow.Peaky blinders can also attract a passive audience as well as its active auidence this is because it contains various mainstream elements as well as achieving a intellectually and culturally rich text.The active audience may be appealed to Peaky blinders because of its high production and cinematography included meaning they enjoy viewing slowmo in a fight scene or other editing effects this also adds well to the genre of it being a crime drama adds action and tension to hook the audience into watching more of the programme.Peaky blinders can also gain a mainstream audience in a different way this is by having famous actors in the programme series which mainstream audiences will recognise and by doing so they might be interested to watch this regarding the fact it is meant for a active audience initially

Research on mad men
 A Review on the guardian quotes to back up what the audience feels about the season 5 episode 11
http://www.theguardian.com/tv-and-radio/tvandradioblog/2012/may/29/mad-men-episode-11         The person who wrote the review feels strongly towards characters and has their own view on what the characters do and feel in certain situations an example of this is the person has wrote about Pete Campbell and his choice to propose such a thing to Joan."I have not felt a loathing so visceral for a TV character in a long time, if ever. It wasn't just the depravity of his actions; his decision to actively pursue the idea of Joan selling her body so to improve SCDP's chances with Jaguar."
This proves its not a main stream programme because it lets the audience think and become active towards each of the characters an have their own view on their actions they perform this is what the AMC is trying to achieve by trying to make the series of mad man character driven instead of plot driven like LOST.

Mad men: Discuss the auidence appeal of the texts (30)

Within Mad men it appeals to its niche audience in various ways the main appeal is towards an older generation this is because the text uses a lot of nostalgia referring to the time of the setting by including some at rare times non diegetic music this either presents jazzy music of the 1960 or depressing music on the day when the company presented their car design because this has been a dodgy deal to twist the opposing votes in the companies favour.The audience uses this text to either use it for information or escapism.Starting with escapism people enjoy this type of niche media text because it doesn't make the audience think in the certain way it does this by not using any non diegetic music so the audience can have a view of each of the characters in their own way.Escapism is also affective on the audience who love nostalgia and can give them a break on reality to delve into a setting where the rules of the 1960s apply such as men was more dominent and powerful than women and being racist was more acceptable than it is today.Mad men can also be applied for infomation to learn and understand how things were in the 1960s this is not a bad source of it because the series tries to make it as realistic as possiable this is displayed within the mise en scene from the suits and clothing that the office people wore daily to the style of the flats and what people had back in those days.

 Media targets
1 spend more time writing more notes on prevoius topics done.

2 read more on the blog to help my study in media.

3 test myself with a practice question to see how well i do.

4 time myself doing a question or practing to see how fast i do it.
5 spend more time adding detail into work instead of just explaining an aspect breifly.

Scene from lost
Most media texts target a range of different audiences "how true is this for your chosen texts"
The programme of Lost is produced by the organisation of ABC this is specially well know for generating varoius mainstream tv programmes. Lost attracts a multi culture audience this is due to the fact that nearly all of the characters are of a different race such as british in the scene it also it a mainstream programme.Being mainstream Lost likes to include a lot of action and enigma codes within the scene where the characters face a polar bear the cameras tempo is very fast and switches between sawyer and sadaid as they argue between themselves this builds up the speed and then finally a loud diegetic sound of the poler bear breathing builds tension into the scene.Another aspect of mainstream is when they are running from the polar bear there is a short clip of Kate running while this is happening non dietetic fast paced sound plays building tension too.Finally once the scene as ending they realise that this is a polar bear they ponder this for a moment and suddenly the scene cuts of and as this happens a non diegetic loud gonging sound queues another enigma code and leaves the audience wanting to watch more and not questioning this make the audience become very passive.

Sin city genre analyse within scenes
How typical is their genre of comic book and film noir in sin city?

The genre of sin city is of comic book and film noir this is shown throughout all of the conventions and connotations,presented through the use of diegetic and non diegtic sound and indicated within the narrative themes.
The first scene i will analyse is the opening scene of the film it sets of in a city upon rooftops where a female character is wearing a red dress with red lipstick on in the black and white back ground the red dress and lipstick portray that of a sense of danger about to unfold.Within the scene it rains and is rather dark the lighting is very low key the female in it is shown to be a femme fatale because she smokes and the way the camera presents her gives an area of mystery about her these are all classic film noir conventions.
When looking at the comic book conventions we see a scene for a moment where the reality turns into a 2d black and white silhouette everything is drawn as if it came from a comic book when the kiss,another indicator is when the scene pans out from the rooftops moves onto the actors who play parts the words"sin city" convert from the buildings into a comic book style. Also non diegetic music starts to play this gives the sense of a comic book feel that many comic book films throughout the years have used for example spider man or batman the movie.

The second scene im going to analyse is the section when Hartigan and Bob try to save Nancy from Junior the film noir connotations are presented in the form of when Hartigan is trying to get to Nancy he knocks out Bob because there is a sense of no trust later on in the scene this is proven to become true when Bob shoots Hartigan down,When trying to save Nancy the scene also shows very bleak scenery and low key lighting is used to add to the effect.
Comic book genre is presented in this scene when Bob shoots Hartigan he is still alive it takes a few shoots to make him unconscious this also happens with Juinor his hand gets shot of and he gets shot but he is still alive this shows the super human abilities given to characters just like in comic books.There is also the part when Hartigen suffers from his heart condition he falls to the ground and there is dialogue that tells him to get up and stop messing around this is also another connotation in comic books to support hero's in times of struggle to save the princess.