Thursday, 27 March 2014

Audience Homework
1A. The main targeted audience of mad men is 40 – 50 years old these are generally in the social economic grouping of C1 – A.
1B. Man men can be identified to appeal to that specific audience in a way as the older generations will have a feeling of nostalgia because the mise-en scene is clearly representing the 1960s set in New York.
1C. The nostalgia feeling set by the mise-en scene connotations gives pleasure to the audience because they may reminisce how things used to be in the past when they were children or they may just enjoy this period in time which appeals to them for information, entertainment reasons.
1D. There is a narrative sequence where nostalgia is present this is where the business in mad men go the Jaguar car conference we notice the old fashioned cars, streets, clothing styles that people had back in the day the mise-en scene shows a lot of this, also the only time diegetic music is playing is in this narrative sequence it is of a stereotypical jazzy feeling which is related to the 1960s music.
2. Lost does target a passive audience because it is done by a well-known company for its passive audience releases of media texts so it has audience which is mainly passive, Lost is also shown on at time when the majority of its passive audience would watch it meaning it wouldn’t be on too late or too early in the morning.
3. Lost is encoded in many ways to give pleasure to the audience it includes a lot of action already in every episode to keep the audience interested and on edge, it also includes a lot of well know actors which may interest a wide audience range as well as providing a lot of diegetic sound and effects to make the drama scenes more effective and aesthetically appealing and even the ending and opening sequence is produced to leave suspense in the air.
4. Lost would have to use less diegetic sound, less action all the time in the episodes also the use of more encrypted symbols may change the audience such as adding symbols instead of explaining or showing what is happening at this point in time. Lastly the use of less famous or famous actors appealing to the niche audience of mad man would help too.
5. Peaky blinders has been encrypted to provide pleasure to both active and passive audiences because it keeps a balance by using some effects and diegetic sounds when the action is occurring attracting the passive audience but also using more symbols and less diegetic sound attracting the active audience.
6.The statement “lost is encoded to be inclusive” shows that the producers made the show to be targeted to a passive audience and also an active audience to gain a wide range of viewers.
7.The use of a score is important to the passive audience because they judge if a film or series is decent enough to be watched. For example a series with a high rating is very popular and has probably gained awards for its appeal meaning it is more worth a watch than a series that has much lower rating because this may not have any awards or any famous actors in it meaning it is likely to not appeal as much as it should have.